Has everyone seen the Dos Equis ads, featuring the World's Most Interesting Man? He doesn't always drink beer, but when he does, he prefers Dos Equis. Well, I was channel surfing last night, and apparently a couple of moons aligned, with HD Channel Mojo needing content and Euro RSCG, the agency for Heineken (aka Dos Equis) needing a place to air a branded show, looking for an assistant for the fictional character, the World's Most Interesting Man. The site is here, where you can vote for who should win the assistant spot. (I voted for Ella on principal, since she was the only chick.)
Friday, November 28, 2008
According to some crazy study done by some marketing professors at the University of Texas at San Antonio, the stereotype of the rugged individualist who enjoys tipping back a few might not be so off the mark. They found that places where individualism is valued over the collective good also tend to be places where a lot of beer is consumed.
Read it all here, you rugged individualists.
Thursday, November 20, 2008
Still digging out from Unread Email Mountain, trying to convince the dog that we really were always going to come back for him, slathering lotion on burned skin and dieting from spending that much time at an all-inclusive. But it was awesome. Just the right balance of sun, sand, sea spray & beverages needed to get me thru the next handful of crazy weeks before a long holiday break.
Friday, November 14, 2008
Our entire company is picking up and headed to Cancun next week. There may be some good beer available. There may not be. I might stick to brightly colored blended drinks served frosty on the beach. Catch ya on the flip side.
Friday, November 07, 2008
Tuesday, November 04, 2008
I am watching the results roll in with a Boulevard Pale Ale, with one eye on a very sick dog and the other on the TV. No matter the results of the election, I am damn proud of our "young americans" who turned out in historically shattering numbers to rock the vote. I proudly wore my "I Voted" sticker all day, even though I did not take advantage of the freebie offers from Chik-fil-a, Starbucks, Krispy Kreme, McCoy's Public House or that body piercing place in Kirksville, MO.