Friday, November 28, 2008

Beer Drinkers = Individualists

According to some crazy study done by some marketing professors at the University of Texas at San Antonio, the stereotype of the rugged individualist who enjoys tipping back a few might not be so off the mark. They found that places where individualism is valued over the collective good also tend to be places where a lot of beer is consumed.

Read it all here, you rugged individualists.