That's All

My two favorite subjects, together, in one CNNMoney Article.

Basically, beer needs a PR push, and Anheuser-Busch thinks that advertising is the answer. Cuz you know, wehn you gotta SELL something, you SELL it, right? My favorite quote from this article:

"Spirits are perceived as affordable luxury," said Ozgo. "People are more careful with their spending today. Maybe they can't buy a $40,000 BMW but they're willing to buy a good $60 to $70 bottle of Scotch. You don't get that kind of trading-up feeling with beer."

Good Night Sweet Girl

I know that I have been advocating a lot of dark beers lately, and it hasn't connected with all of you. Too many girly drinkers reading this blog, I suppose. So, ladies, tonight I bring you something most chicks should love. A shandy! A who? A shandy. Shandy is the shortened name of shandygaff, which is really a cocktail made with beer, or more specifically an ale. In some places in Europe, they add lemonade. In the Caribbean, they add ginger ale. I once overheard some dude who at an Irish pub tell the bartender it should be made with Sprite or 7up. The bartender didn't agree. Whatever you add, you should add half parts beer and half parts mixer. How's THAT for a girly drink?! It's like a wine spritzer, but made with beer.

My favorite is a ginger shandy, which a brewpub near me creates. It is a ginger beer, which is then mixed with something lemony and sweet. It is a very light, citrusy, summery beer. Chug-a-lug! You'll have to drink twice as much to keep up.